SEO SERVICES

SEO services built
around your priorities.

Get practical support with technical SEO, content strategy, on-page optimisation and search measurement. The scope starts with your website, target audience and business goals.

Technical SEO Content strategy & optimization On-page SEO E-commerce SEO Local SEO International SEO Off-page SEO & authority AI SEO, GEO & AEO SEO audits & reporting

SERVICE 01

Technical SEO

Make your website easier to crawl, understand and use.

Crawlability & indexing

Review robots.txt, XML sitemaps, indexability, noindex directives and indexing reports.

Site architecture

Improve URL structure, crawl paths, internal linking, breadcrumbs and important-page discovery.

Duplicates & canonicals

Review canonical tags, parameter URLs, faceted navigation and competing versions of pages.

Performance & page experience

Identify Core Web Vitals and mobile-usability issues, then prioritize fixes with your developer.

Migrations & redirects

Plan URL mapping, redirects and pre/post-launch checks for redesigns or domain moves.

Structured data & validation

Recommend applicable schema, validate implementation and align markup with visible page content.

SERVICE 02

Content strategy & optimization

Turn audience questions into useful pages with a clear purpose.

Keyword & intent research

Group topics by intent and map primary opportunities to appropriate pages.

Content audits

Identify gaps, overlaps, outdated information and pages worth updating or consolidating.

Content briefs

Define audience, intent, structure, questions, supporting evidence and internal-link opportunities.

Topic coverage

Plan core topic pages and supporting content around your services, products and customer needs.

Editorial improvements

Improve readability, factual accuracy, original value, author information and clear answer sections.

Content measurement

Evaluate relevant organic traffic, engagement and enquiries to inform the next content decisions.

SERVICE 03

On-page SEO

Give each page a clear topic and a useful next step.

Titles & descriptions

Write relevant page titles and meta descriptions that match the content and search intent.

Headings & page structure

Organize content with descriptive headings and a readable hierarchy.

Internal links & images

Connect related pages, use descriptive link text and improve image accessibility.

Intent & conversion alignment

Match page content and calls to action with what visitors need at that stage.

SERVICE 04

E-commerce SEO

Improve product discovery across categories and collections.

Category & product pages

Map commercial intent to useful category descriptions and distinctive product information.

Filters & variants

Review faceted URLs, duplicate variants, canonicalization and crawl priorities.

Product lifecycle

Plan handling for out-of-stock items, discontinued products and seasonal collections.

Product information

Improve consistency and evaluate applicable product structured data.

SERVICE 05

Local SEO

Connect your business with customers in the areas you serve.

Google Business Profile optimization

Review categories, services, accurate business details and profile completeness.

Local landing pages

Create helpful location content grounded in real services and service areas.

Citations & consistency

Review business name, address and phone information across relevant listings.

Reviews & reputation

Develop an appropriate review-request process and response guidance.

SERVICE 06

International SEO

A market-specific approach for the UK, USA, Canada, Europe and the Middle East.

Market & intent mapping

Research country-specific demand, terminology and competitor context.

Country & language targeting

Evaluate regional URL structure and hreflang where multiple localized versions exist.

Localized content

Adapt information to the intended audience instead of simply duplicating pages.

Regional performance

Compare search visibility and relevant organic traffic across agreed target markets.

SERVICE 07

Off-page SEO & authority

Build a relevant, credible presence beyond your own website.

Backlink review

Assess relevance, editorial context, quality and potential risk within a backlink profile.

Competitor opportunities

Investigate credible publications and industry resources relevant to your audience.

Outreach planning

Develop suitable topics and outreach targets with a focus on earned editorial links.

Link monitoring

Track acquired and lost links and assess their relevance over time.

SERVICE 08

AI SEO, GEO & AEO

Prepare information for search engines and AI-assisted answers.

Answer-focused content

Use clear questions, direct answers and meaningful supporting context.

Brand & source clarity

Keep business descriptions consistent and support factual claims with evidence.

AI crawler controls

Review search access separately from model-training permissions.

Visibility monitoring

Track observed AI mentions, citations and referral traffic where available, using a defined set of queries and reporting dates.

SERVICE 09

SEO audits & reporting

Connect recommendations with business priorities.

Prioritized audit

Document issues, likely impact, recommended actions and implementation dependencies.

Measurement plan

Agree on meaningful metrics such as relevant traffic, enquiries and organic conversions.

Progress reporting

Review completed work, observed changes and priorities for the next period.

Collaboration

Share clear recommendations with developers, content writers and business stakeholders.

BUSINESSES I CAN SUPPORT

SEO shaped around
your business.

Different buyers. Different searches.
A strategy built for your audience.

Digital & creative agencies

SEO collaboration, client audits, content planning and delivery support.

Software houses & IT services

Service-page strategy and content for buyers evaluating development and technology partners.

SaaS & AI products

Use-case pages, comparisons and educational content aligned with product discovery.

E-commerce & direct-to-consumer brands

Category, collection and product SEO for online stores.

Healthcare & dental practices

Local visibility and clear service information, with clinical claims reviewed by your qualified healthcare experts.

Real estate & property

Location pages, property discovery and local search for enquiries.

Home & local services

Service-area content and business-profile support for local demand.

Law firms & professional services

Intent-led service pages, with legal information reviewed by your qualified legal professionals.

Travel, hotels & tourism

Destination, tour and accommodation content matched to traveller intent.

Education & training

Course and program discovery, helpful resources and enquiry-focused pages.

Finance & insurance

Clear service content and credible information, with financial claims reviewed by your qualified experts.

Automotive & dealerships

Vehicle, service and location search strategies.

Fashion, leather & lifestyle

Commercial keyword mapping and category content for product-led brands.

B2B & consulting businesses

Service positioning and useful content for longer decision journeys.

Fintech & financial platforms

Product and service content for financial technology businesses, with specialist claims reviewed by your qualified experts.

Cybersecurity & developer tools

Technical topic coverage, service pages and clear content for specialist buyers.

Solar & renewable energy

Local service discovery and useful content about installations and energy solutions.

Recruitment & staffing agencies

Service pages, sector expertise and content for employers and candidates.

Logistics & transportation

Route, service and industry content shaped around commercial enquiries.

PROPOSED ENGAGEMENT

From priorities to progress.

Understand the businessDiscuss your website, audience and commercial goals.
Audit and prioritizeIdentify issues and opportunities; agree on a focused scope.
Improve and measureSupport execution and evaluate organic visibility, relevant traffic and enquiries.

Discuss your website

SEO services builtaround your priorities.